Granite Staters Crowd-Source New UNH Logo For Free

By Grant Bosse on May 22, 2013
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(DURHAM, NH) A group of concerned New Hampshire citizens is joining together to do for free what a New York marketing firm couldn’t do for $100,000- come up with decent logo for the University of New Hampshire.

After news broke that UNH was spending $100,000 for a new logo, and the wave of disappointment at the three potential logos unveiled by the school, Wildcat Logo Search formed on Facebook to crowd-source a new and better logo for free.

Krupp- Shield Wildcat 1“While many of us question whether the iconic silhouette of Thompson Hall needs to be replaced, much less at a cost of $100,000, most everyone agrees that UNH students, alumni, and friends can do better,” said Grant Bosse, who founded Wildcat Logo Search on Facebook.

Wildcat Logo Search will post volunteer submissions, and promote discussion on which new logo, if any, UNH should adopt. Outraged UNH students have also taken to Facebook to save Thompson Hall as the face of the school.

If Facebook members have ideas for a logo, but lack the artistic touch, the Concord Monitor has offered the use of its graphics department. Bosse is a Monitor Columnist, and will be soliciting public input in this Sunday’s paper.

“Wildcat Logo Search is an experiment,” Bosse added. “Can we pool our talents, save some money, and show UNH a better way to update the school’s image?”

Members can upload submissions and suggestions at


Posted under Featured, News.

8 Comments For This Post So Far

  1. Greg
    5:51 am on May 23rd, 2013

    This logo already looks better than the other 3 combined. Crowd sourcing the logo for free looks like a better way to go. Spending a 100k for those original three was ridiculous. I could have done better and I have almost no artist talent.

  2. Greg
    6:13 am on May 23rd, 2013

    If UNH spent 100k for the firm that was hire to do the first
    original three designs then now I am beginning to understand why the school has
    budgeting problems. I do not wan NH tax funds supporting an expenditure for such a pathetic outcome.

  3. Annie Oakley
    4:13 pm on May 23rd, 2013

    Don’t forget DRED spent 100k too and the results so poor it was swept under the rug

  4. Joanna
    10:12 am on May 24th, 2013

    One would think that UNH would offer a form of scholarship to the top 3 deserving students who can present a logo for their school before they farm out the logo project to a uncreative firm in NY.
    What brain trust did they employ to come up with that sorry excuse for the first 3 proposals, and who was the genius that came up with the foolish and expensive idea of outsourcing the job in the first place?

  5. Mike
    1:40 pm on May 24th, 2013

    Who is the hack that had this idea? HACKS!

  6. Mike
    1:45 pm on May 24th, 2013

    Who is the hack that had this idea to outsource the creation of a logo? Leave it up to hackademia. HACKS!

  7. Diane Magwood
    10:55 am on May 27th, 2013

    I wonder what they really need to spend such a big amount of money just for a logo. The one shown in this blog has such a lame design. Surely there are lots better.


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